Conducting a powerful and revealing interview is an art form, one that Vassy Kapelos, esteemed host of CTV's 'Power Play,' has refined throughout her career.
Here are five key takeaways from my conversation with Kapelos that encapsulate the essence of a successful interview.
Prepare to Hold Power Accountable: Every question should serve the purpose of accountability. Kapelos emphasizes the need for preparation that goes beyond surface-level facts. Understanding the broader impact of a politician’s decisions enables you to ask questions that resonate with the audience and demand accountability.
Balance Respect with Rigour: While challenging your interviewee is necessary, it’s equally important to maintain respect. Kapelos suggests that this balance helps keep the interview constructive and allows for a more open dialogue. Respectful probing leads to genuine responses, providing the audience with clarity and insight.
Master the Follow-Up: Don't just move on after each response. Kapelos highlights the importance of listening and crafting follow-up questions that delve deeper. This method ensures that the interviewee addresses the question at hand and provides substantial answers rather than evasive responses.
Embrace Adaptability: The course of an interview can change rapidly. Kapelos advises being ready to pivot and pursue new lines of questioning based on the responses given. This flexibility can reveal unexpected insights and is a testament to a journalist’s ability to navigate the unpredictable nature of interviews.
Stay Informed and Unbiased: To challenge effectively, you must be well-informed. Kapelos underscores the importance of coming to the interview armed with facts and a clear understanding of the topic. At the same time, maintaining impartiality is key to ensuring the interview serves the interest of the audience and the integrity of journalism.
By incorporating these five elements into your interviewing technique, you're not only asking questions but also revealing truths and informing the public. Kapelos's approach to interviews is a blueprint for journalists seeking to make a meaningful impact through their work.